Below are Essay & Assignments tackled by us on Marketing
Showing 421 to 430 of 581 results
Marketing Research proposal on Woolworths - Marketing Failure That Cost It the Industry Leadership
Title of the Research 3
Introduction 3
Woolworths – Background Information 3
Problem Statement 4
Research Objectives 6
Research Methodology 7
Research Design 7
Methods of Data Collection 9
Primary Data 9
Secondary Data 10
Sample Plan 11
Research Strategy 12
Research Time Table 13
Ethical Considerations 13
Value of the Research 14
Conclusion 14
Appendix 1 15
Appendix 2 16
Referenc.....
Marketing Research report on 3D Doodler Pen to market in Singapore
1. Corporate and product profile
2. Research objective
3. Research methodology
3.1 Research design
3.2 Questionnaire design
3.3 Sampling plan
3.4 Methods and data analysis
4.Findings and analysis
5. Recommendation
Marketing recommendations
Further research opportunities
Appendix
Figure 1
Figure 2
Bibliography
Marketing research report on Health and Fitness Centre
This report is based on the following requirement -
• You are working as Marketing Assistant for a Health and Fitness Centre in Hatfield (NB You may choose another location if you wish), and falling numbers of members mean that there is concern about the competition in the area, in terms of facilities offered, pricing, and other issues
This assignment assumes that you are working as Marke.....
Marketing Strategy Assignment on Big Pond, Australia
1.0 Problem Identification, Research, and Decision Making 3
1.1 Key Stakeholder Target 3
1.2 Brand and Product Personality 6
1.3 Competitive Frame 9
2.0 Application and Evaluation 14
2.1 Competitive Consumer Benefit 14
2.2 Message Strategy 15
2.3 Brand Contact Strategy 17
2.4 Future Research 20
3.0 References 21
Marketing strategy for Allanasons Ltd for entry into Australian market
• Executive summary
• Introduction
• Corporate objectives & strategy
• Organizational resources
• SWOT analysis
• Porter analysis
• PEST analysis
• Competitor analysis
• Marketing objectives
• Target market
• Market entry strategy
• Marketing mix
• Planning budget
• Implementation plan
• Control system
• List of references
• Appendices
Marketing Strategy report on Loreal Paris
Summary 3
Introduction 4
Terms of Reference 4
Objectives 5
Situational Analysis 6
SWOT Analysis of L'Oreal Paris 7
Porter’s Five Forces Analysis 8
Differential Advantages 9
Analysis 12
Segmentation Targeting & Positioning (STP) 13
Marketing Objectives and goals (SMART) 17
Marketing Strategies and Programs (4P's) 19
Measurements and Control 24
Conclusion 24
References 25
Bibliography.....
Marketing strategy report on Medibank Insurance
Introduction 2
Background 2
Marketing Strategy Recommendations 3
Products and Services 3
Pricing 4
Place and Distribution 5
Promotional mix 6
Conclusion and Implication on the Company 8
References 9
Merger and Acquisition: A Case Study on Woolworths
• Overview
• Interest in Rivals
• Target
• Coles Myer Group
• SWOT Analysis of Woolworths
• SWOT analysis of Coles
• Market Capitalization of both Woolworth and Coles Myer as at October 2010
• Criteria
• Valuation and Funding
• Completion
• Conclusion
• References
Mini case study analysis on Procter and Gamble
P>M brands “serve about four billion of the six and a half billion people on the planet today” (P&G 2010). They carry a range of brands in product categories such as beauty and grooming, health and well being and household care. In the hair care category alone they carry eleven brands including: Pantene, Herbal Essences, Vidal Sasson, Wella, and Head and shoulders. This company is constantly i.....
Mini Case study on Proctor & Gamble (P & G)
The paper answers the following questions on the case study –
1. How could P&G use benefit segmentation when segmenting the beauty and grooming market? Identify two quite different market segments P&G could target using benefit segmentation. Describe these segments and discuss how these segments could be identified and reached by EM
2. Discuss how an understanding of the consumer behavior con.....
