Executive Summary 2
Introduction 3
Overview of the firm 3
Internal Analysis 4
SWOT Analysis 4
Strengths of the firm 4
Weaknesses of the Bank 5
Opportunities 5
Threats 6
Competitor Analysis 6
National Bank of Oman 6
Oman international Bank 7
Bank Dhofar SAOG 7
Alliance Housing Bank SAOG 7
Industrial Analysis 7
Overview of the industry 8
Porters Five Forces Model 9
PESTLE ANALYSIS 1.....