Assignments on Retail

Below are Essay & Assignments tackled by us on Retail

Showing 51 to 60 of 147 results

Critical Evaluation of Current Marketing Communications Practice & Theoretically Underpinned Marketing Communications Plan for Nordstrom, a sophisticated departmental store

• Company’s overview
• Key markets and Area of operations
• Key Objectives
• Concept of Integrated Marketing Communication
• Importance of Integrated marketing communication
• Integrated Marketing Communication of Nordstrom
• CONTRAST OF INTEGRATED MARKETING COMMUNICATION OF NORDSTROM IN USA AND SWEDEN
• Conclusion
• RECOMMENDATIONS FOR IMPROVEMENT & CHANGE
• NORDSTROM TACTICAL PLAN
• Li.....

Critical evaluation of Information Systems or Technology in Marks & Spencer

• Executive Summary
• Research Methodology
• Introduction – background of what is Information System
• Literature Review – insight into what Information System is and its application in businesses
• Why Marks and Spencer needs Information System
• Information System Models applicable at Marks and Spencer
• References

Customer & competitive analysis on Coles Ltd

• Company introduction
• Organizational resources
• Industry definition
• Customer analysis – Key questions, Market segmentation, Assessment of current strategies, Conclusions & Recommendations
• Competitor analysis – Porter’s five forces, Benchmarking, PEST analysis, Space analysis, SWOT analysis, Assessment of competitor strategies, Comparison
• Marketing mix
• Value chain analysis
• Comp.....

Customer & competitor analysis on Woolworths Ltd

• Woolworths limited company – Overview, Woolworth’s divisions
• Supermarkets industry
• Competitors analysis – Woolworths vs Coles Myer, Coles competitive profile, Woolworth SWOT analysis
• Customer analysis – Who the customer are?, What do they buy?, Why do they buy?, When do they buy?, Where do they buy the products?
• Recommendations
• References

Dissertation / Thesis on the topic - Employee stress management strategies for supermarkets in Auckland

• Introduction - Importance of managing stress level in the organisation, Focus of stress management in the organisation, Economic impact of stress on New Zealand supermarkets, General awareness of stress management in the organisation, Stress-busting strategies by International Stress Management Association, Stress management strategies in the New Zealand organisations, Stress management strategy.....

Dissertation on commitment theories and its application to both part time workers and full time workers within the retail industry

Acknowledgements 1
Table of Contents 2-5
List of Figures and Charts 5
Abstract 6-7
Chapter 1 Introduction
1.1 Background of the Issue 8-9
1.2 Interest in the Subject and objectives of the research 10-11
1.3 Approach to the Dissertation 11-12
1.4 Organization of the Dissertation 12
1.5 Limitations of the Research 13
1.6 Major Contribution of the Study 13
Chapter 2 Literature .....

Dissertation on the topic - Virtual Banking: A study analyzing the future of Retail banking in New Zealand

• Abstract
• Acknowledgements
• Introduction – General overview, Problem statement, Research questions, Purpose & Significance of the study, Design & Research methods, Proposed Data Analysis
• Literature review
• Research methodology – Introduction, Quantitative approach, Secondary data collection, Primary data collection, Sample size, Questionnaire design, Limitations
• Data results
• Data .....

Dissertation on theoretical aspects of segmentation and then discussing segmented market focus of W H Smith

Introduction 4
Market Segmentation 5
Market Segmentation- A Customer’s Perspective 8
Effective Segmentation 11
Ineffective Segmentation 13
Undifferentiated Marketing 14
Segmented Marketing 15
Bases of Market Segmentation 15
An Approach to Segmenting Markets 17
Market Strategy 19
Bases of Segmentation: 20
Consumer Market Segmentation 21
Business Market Segmentation 23
Market Needs of .....

Dissertation proposal on Consumer Behaviour by taking examples of two of the largest multiples of Ireland viz., AIDL and LIDL

1 Introduction 2
2. Recipients of the Research 3
3. Suitability of Researcher for the Research 3
4. Research Review and Overview 3
5. Research Methodology 4
5.1 Research Question 4
5.2 Research Hypothesis 6
5.3 Research Objectives 6
5.4 Research Design 7
5.5 Methods of data collection to do qualitative research 8
5.6 Research Philosophy 10
5.7 Research Approach 10
5.8 Research Strategy.....

Dividend Policy Analysis of four companies from UK – Tesco, Sainsbury, Shell & BP

Table of Contents 1
Abstract 1
Introduction and Literature Review 2
Data Analysis: Methodology and Process 6
Retail Industry (Tesco and Sainsbury): Background and analysis 7
Oil and Gas Industry (Shell and BP): Background and analysis 9
Results and Conclusions 12
References 13

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