Below are Essay & Assignments tackled by us on Marketing case studies
Showing 21 to 30 of 32 results
Analysis of the famous marketing case study on Harley Davidson
Introduction 3
Harley Davidson Extraordinary Customer Experience 3
Recommendation to Enlarge the Customer Base 4
Conclusion 5
References 7
Analysis of the famous Neptune Ice cream case study
This report is based on the following case study -
This is a conventional case-study. You only work with the given case information. Please do not consult outside the case. If you have to make assumptions, these must be clearly stated in your report. Enjoy and good luck!
You are the ice-cream marketing manager for Neptune — a niche player in the supermarket “premium ice-cream” sector in Pe.....
Analysis of the famous Nestle Case study
This report is based on the following case study -
Background
Click HYPERLINK "http://mediarep-prd-vip.usq.edu.au/b-repository/2014/1/MBA/MBA8000/Assignment_2_introduction/"here for an oral presentation relating to assignment 2.
Consumers have higher expectations than ever before. They want products to match these expectations. They also want accurate, up-to-date and useful information ab.....
Avid Technologies case study
This paper analyses the market position of Avid Technologies and make recommendations for future.
Case study on How two different Wine businesses have undertaken their Marketing Planning
Introduction 2
Importance of Marketing Planning 3
Wine Businesses and Marketing Strategies 5
Wine Tourism Companies 5
Wine Bars and Retailers 7
Comparison 9
Conclusion 9
References 11
Marketing Management case study on Samsung
This assignment is based on the following case study –
Before the Korean electronics giant Samsung entered the 1998 Asian economic crisis, it was widely regarded as a supplier of cheap imitations of superior Japanese products. At the time, the focus of its business was on memory chips and low margin items such as microwave ovens and cheap TV’s, which were mainly sold through discount stores. F.....
Marketing plan based on the famous case study of Beatrice’s Bookshop
• Marketing environment
• Internal marketing environment
• External marketing environment
• SWOT Analysis
• SMART Objectives
• Segmentation, targeting and positioning strategy
• Marketing Mix: Proposal for 7 Ps
• Control & Evaluation
• References
Merger and Acquisition: A Case Study on Woolworths
• Overview
• Interest in Rivals
• Target
• Coles Myer Group
• SWOT Analysis of Woolworths
• SWOT analysis of Coles
• Market Capitalization of both Woolworth and Coles Myer as at October 2010
• Criteria
• Valuation and Funding
• Completion
• Conclusion
• References
Mini case study analysis on Procter and Gamble
P>M brands “serve about four billion of the six and a half billion people on the planet today” (P&G 2010). They carry a range of brands in product categories such as beauty and grooming, health and well being and household care. In the hair care category alone they carry eleven brands including: Pantene, Herbal Essences, Vidal Sasson, Wella, and Head and shoulders. This company is constantly i.....
Mini Case study on Proctor & Gamble (P & G)
The paper answers the following questions on the case study –
1. How could P&G use benefit segmentation when segmenting the beauty and grooming market? Identify two quite different market segments P&G could target using benefit segmentation. Describe these segments and discuss how these segments could be identified and reached by EM
2. Discuss how an understanding of the consumer behavior con.....
