Contents

• Introduction 3
• About Baker and Provan 3
• Mission and Vision of Baker and Provan 3
• Stakeholders of Baker and Provan 4
• Strategy Planning and Formulation in Baker and Provan 4
• Business Ethics and Social Responsibility of Baker and Provan 5
• External Environment Analysis of Baker and Provan 7
• PESTEL Analysis for the Macro Environment Analysis 7
• Porter’s Five Forces Model for Micro Environment Analysis 8
• Internal Environment Analysis of Baker and Provan 9
• Porter’s Generic Model 9
• Conclusion 10

Description

The paper focuses on to understand the strategic management activities undertaken by a business organization based in Australia pertaining to the category of small metal fabrication and welding workshop. Use of theoretical insights would be gained across the paper to thereby relate the same with the practical considerations of the strategic management decisions taken by the selected company. The paper would thereby contribute in rendering a critical evaluation and analysis of the strategic management in focus pertaining to the company under focus.