Contents

• Executive Summary
• Business Details
• Key Personnel
• Vision
• Business Idea
• Business Goals
• Nature of the Business
• What makes the business different?
• Legal Requirements
• Sales & Marketing
• Market Research
• Profiling Customers
• Profiling Competitors
• Managing Market Risks
• Pricing
• Promotion & Advertising
• Running the Business
• Staff
• Premises
• Suppliers
• Equipment
• Managing Operational Risks
• Finance
• Start-Up Costs
• Personal Survival Budget
• Profit and Loss Forecast
• Sourcing Finance
• Managing Financial Risk
• References
• Bibliography
• Appendix
• 1 Region wise type of Trip
• 2 Proportion of visitors on first trip to Wales
• 3 Overall rating of Wales as place to visit

Description

N.A.