- Assignment overview:
The project encourages a critical and analytical approach to services. The student will
select an example of a service provision and examine in some depth its component
elements, evaluate the quality of the service, and make recommendations for
development and improvement.
Overall aim:
The outcome of a successful project for the student will be an enhanced appreciation of
the realities of service delivery, the ability to drill down into details, and to envision
future progress.
Learning outcomes (from the MDD):
1. The main learning outcome will be no. 3 from the MDD: Compare and
judge the effectiveness of service systems and apply effective management
practices to enhance employee customer service standards.
Organisation and methodology:
Select a service provision example.
Using methods and criteria from the course, describe and evaluate the service provision.
Use a minimum of three academic references to support your ideas.
Make recommendations for developments and improvements, with rough estimates of
approximate/relative cost, timescale and effort involved, where appropriate. Basically,
don’t ignore the practicalities of funding and implementing your recommended changes.
