- Pick an organisation of your choice and apply and analyse aspects of its marketing communications practice with regard to internal and external audiences. Relate your findings to your understanding of marketing communications theory. Review and assess how this organisation has integrated modern technology in its marketing communications practice.
In simpler terms: Illustrate an organisation’s marketing communications practice and point out how they use modern technology to get the job done.
Also, you are asked to reflect (4 sentences, not more!) on what you learned from the feedback you have had on your previous assignment.
