- Consider an entrepreneurial venture known to you from either the course materials or your own experience.
a) Prepare a Word Document answering the following question:
Describe its entrepreneurial lifecycle and analyse its experience in terms of the concepts described in the EIM course. The analysis should be carried out in terms of the concepts described in the topics 1, 2, 3 and 6 of the programme. From topic 1, the concepts related to the stages of the entrepreneurial life cycle (i.e. business opportunities, ideation and testing, business model generation, resource acquisition, management and execution). From topic 2, the concepts of identification and assessment of business opportunities. From topic 3, the concepts, frameworks and tools for turning ideas into products or services, measuring the customer response, and learning from this loop. From topic 6, the concepts related to effectuation and stages for funding a start-up. It is important to mention that participants can use content from other sources related to the concepts studied in topics 1, 2, 3 and 6.
Limit of words: 1,500.
