Introduction 3
Influence of External Factors on Virgin Atlantic Airways 4
PESTLE ANALYSIS 4
Political 4
Economical 5
Social 6
Technological 6
Environmental 7
Legal 7
Porters Five Forces 8
Threat of new entrants 8
Threat of Substitutes 8
Buyer Power 8
Supplier Power 8
Degree of Rivalry 9
Influence of Internal Factors on Virgin Atlantic Airways 9
SWOT Analysis 9
Strengths 9
Weaknes.....
