1. Introduction…………………………………………………………………………3
2. Characteristics of Target Market……………………………………………………4
3. 7 P’s of Marketing…………………………………………………………………..5
4. Critical Analysis of 4 P’s of Service Marketing…………………………………….8
5. Recommendations………………………………………………………………….10
6. Conclusion…………………………………………………………………………12
7. References………………………………………………………………………….13