Assignments on porter McDonalds

Below are Essay & Assignments tackled by us on porter McDonalds

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External environment Audit of Mcdonalds

• External environment audit
• About the organization – Mcdonalds
• External environment analysis of Mcdonalds
• Political factors
• Economic factors
• Conclusion
• List of references

Porter’s Five Forces Analysis on McDonalds

1) Industry Rivalry
2) Threat of new Entrants.
3) Threats of Substitutes
4) Power of suppliers
5) Power of customers

Marketing plan of McDonalds for its new product McChicken Pizza

1. Introduction 2
2. Organizational Strategy 2
2.1 Mission Statement 2
2.2. Core Competency/Competitive Advantage 3
3. Business Strategy 3
3.1. Growth Strategy 3
3.2. Competitive Strategy 4
3.3. Segmentation Strategy 4
4. External Analysis 4
4.1. PESTEL Analysis 4
4.2. Porter’s Five Forces 6
5. New Product 7
6. New Product Market Analysis 7
6.1 New Product Concept 7
6.2. Target Marke.....

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