Assignments on marketing mix apple

Below are Essay & Assignments tackled by us on marketing mix apple

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Assignment on Marketing strategy of Apple’s new product iPhone-S

Introduction 2
Marketing Strategy 3
iPhone-S 3
Marketing Strategy for iPhone-S 3
Market Segmentation 4
Target Marketing 5
Product Differentiation 6
Product Positioning 7
Marketing Objectives 8
Marketing Mix 8
Product 9
Place/Distribution 9
Promotion 9
Price 10
SWOT Analysis 10
Strength 10
Weakness 11
Opportunity 11
Threat 11
Conclusion 11
References 13

Strategic management plan for the launching of iPad2 in India

• Executive summary
• Introduction
• A WORD ABOUT COMPANY- APPLE INC
• Strategy Identification -Mission Statement
• The Product: iPad 2
• Features that differentiate new iPad 2
• INTERNATIONAL STRATEGIC MANAGEMENT FOR APPLE INC
• Macro Economic Analysis
• SWOT
• EXTERNAL ENVIRONMENT SCAN- PEST ANALYSIS
• MARKET DESCRIPTION - MARKET RESEARCH AND COMPETITION
• Target Market Segment
• Co.....

Marketing plan on Apple

Introduction 3
Products 3
Mac 3
iPod 3
iPhone 4
iPad 4
Other Software and Products 5
Market Overview and Analysis 5
Porter’s Five Forces 5
Industry Rivalry 5
Bargaining Power of Suppliers 6
Bargaining Power of Buyers 7
Threat of Substitutes 7
PEST Analysis 7
Political Influences 7
Economic Influences 8
Social Influences 8
Technological Influences 8
SWOT Analysis 9
Strengths 9
W.....

Marketing mix of Apple

• Product
• Price
• Place/Destribution
• Promotion/Marketing

Business plan on Apple’s product I-Pad

• Introduction to the company: Apple
• Introduction to the product: iPad
• Porter Five Force Analysis on iPad
• SWOT Analysis of iPad
• Marketing Objectives
• STP Strategy of iPad
• iPad: Marketing Mix
• Evaluation
• References

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