Assignments on external environment Coles

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Assignment analysing the competitive position of Coles Supermarkets

• Introduction
• External Factor Analysis on Coles
• Porter’s Five Forces Model on Coles
• SWOT Analysis of Coles
• Resources and Capabilities
• Value Chain analysis on Coles
• Sources of Cost Efficiency
• Core Competencies of Coles
• Criterion of Inimitability
• Core Values of Coles
• Conclusion
• References

Report on competitive position of Coles in the Australian supermarket industry

1. Introduction…………………………………………………………………….3
2. PESTLE Analysis of Coles.....…………………………………………………4
3. SWOT Analysis of Coles………………………………………………………...6
4. Porter’s Five Forces Model……………………………………………………..8
5. Business Environment………………………………………………………….9
6. Value Chain Network of Coles………………………………………………10
7. Core Competencies of Coles …………………………………………………11
8. Core Values of Coles…………………………………………….....

Pestle Analysis of Coles

• Political factors
• Economic factors
• Social factors
• Technological factors
• Legal factors
• Environmental factors

Porter’s Five Forces Analysis on Coles

1) Industry Rivalry
2) Threat of new Entrants.
3) Threats of Substitutes
4) Power of suppliers
5) Power of customers

Complete strategic analysis of Coles supermarket

1. Introduction………………………………………………………………………..5
2. Company Situational Analysis…………………………………………………….6
• SWOT Analysis
3. Industry Analysis………………………………………………………………….9
• Porter’s Five Forces Model
4. Financial Analysis……………………………………………………………….12
5. Stakeholders Analysis……………………………………………………………13
6. Comparison of Coles and Woolworth…………………………………………….15
7. Complaints about Coles……………………………………………….....

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