Executive Summary 3
Introduction 3
The Company Background 4
SWOT Analysis 6
PEST Analysis 7
• Political factors 7
• Economical factors 7
• Socio-Cultural factors 7
• Technological factors 7
The details of the overall project and the process 8
Requirement of an external Consultant 8
Measures to be undertaken 8
The Proposed Plan 9
Challenges 12
Recommendations 12
Conclusion 13
Biblio.....
