Problem Summary – Identify the Strategic Problem 3 pages
Analysis 1 – Identify the firm’s Strategy 4 pages
Analysis 2 – Data Interpretation 3 pages
Analysis 3 – Assess the firm’s Strategy 5 pages
Analysis 4 – The Firm’s External Environment 5 pages
Strategic Alternative 1 – (This will derive from Analysis 4) 2 pages
Analysis 5 – The Firm’s Internal Environment 5 pages
Strategic Alterna.....
