Research proposal on ‘The research process which allows the clients to convey the right message to the audiences’

Number of Words : 3509

Number of References : 20

Assignment Key : M-8339

Contents

  • Content for this assignmentAbstract 2
  • Content for this assignment1 Introduction 2
  • Content for this assignment2 Literature Review 5
  • Content for this assignment2.1 Research Questions 7
  • Content for this assignment3 Research Methodology 8
  • Content for this assignment3.1 Research Design 8
  • Content for this assignment3.2 Population and Sample 10
  • Content for this assignment3.3 Data Collection Strategy 10
  • Content for this assignment3.4 Research Instruments 11
  • Content for this assignment3.5 Reliability and Validity 11
  • Content for this assignment4 Ethical Consideration 12
  • Content for this assignment5 References 13
  • Content for this assignment6 Appendices 16
  • Content for this assignment6.1 Gantt chart 16
  • Content for this assignment6.2 Research Onion 17

Description

Today media has made the world smaller. The different mediums of media such as newspaper, radio, television or internet help people across the world to connect and share the knowledge. They help people all around the world to know about the different products and services. Television is still the best medium for advertising about the products and services. A TV ad has become very essential these days and is a powerful sales tool. The report talks about the role of TV ads, the process of creating an ad and the methods involved in making sure that the ad makes a good impact on the target audience. The report mentions about the ethical issues which might arise while creating the TV ad. The report talks about the research process which allows the clients to convey the right message to the audiences and help them make the right choices in buying the products and services.

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