Contents
- Contents page
- EXECUTIVE SUMMARY 3
- RESARCH PROBLEM 3
- OBJECTIVES 4
- LITERATURE REVIEW 4
- METHODOLOGY 5
- AUDIENCE 6
- STRATEGY 6
- CALENDAR/TIMELINE 7
- BUDGET 7
- EVALUATION 7
- CONCLUSION AND RECOMMENDATION 8
- REFERENCES 9
- BIBLIOGRAPHY
Description
This report is about the proposed plan for the launching of new facial product, “Fruity Glory” by Skin Faith, a local skin care products brand which has been receiving positive critiques from the local consumers, in Petaling Jaya, Malaysia.