Contents
Introduction 2- Rationale for Country of Choice 2
- Cultural Analysis of Host Country- Australia 3
- Analysis & Comparison of Business Cultures of Australia & Singapore 4
- Impact of the Culture on International Business 7
- Conclusion 8
- References 10
Description
This report is based on the following requirement -
You are required to prepare a market cultural report with specific industry on a country of your choosing. You are to provide insights on the culture of the host market, how it is different you’re your home country, and highlight what cultural factors to take note of when doing business in that country.
Develop an eight to ten page report covering:
• The rationale for your country of choice. This could be related to your business (your work), your duties (further education), your family (relatives residing), or personal reasons (honeymoon, holiday, retirement, etc.).
• A detailed Cultural analysis of the host country Showcase and explain some unique cultural components of your chosen host country.
• Highlight the business culture of the host country, and show it differs from that of your own.
• Explain how the unique cultures impact international business, and what businesses need to consider in order to operate effectively in the chosen host country (focus on the elements of culture and Hofstede’s cultural dimensions).
• Conclusions.
