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Essay on Crime mapping case study
Crime mapping is an effective step in identifying as well as preventing criminal activities. It is a significant methodology approached by analysts in law enforcement agencies in order to “map, visualize, and analyze crime incident patterns.” (Crime Mapping 2009) Mapping a crime using Geographic Information Systems or GIS allows crime analysts to identify crime hot spots beside other useful trends and patterns. This paper addresses the relevance of crime mapping along with the use of GIS applications in the context of crime reduction and crime prevention. GIS plays a very significant role in crime mapping and analysis. It captures, stores and analyzes the data related to the location of the crime. The functionalities of GIS applications include any geographic information integrated, analyzed and displayed by the tools. The GIS application creates interactive queries in order to identify crime more effectively and reduce or prevent them efficiently.
A comprehensive proposal for project funding towards Ross River Virus Disease
In Australia, there has been an increasing research interest in the assessment of major determinants of RRV transmission. To identify current knowledge gaps and research needs, we critically reviewed the impact of climatic and environmental variability on the transmission of RRV disease. This proposal provides a comprehensive harmful effects caused by RRV in anticipation of apt funding to encounter the damage it tends inflicts on society at large. Literally speaking, Ross River Virus (RRV) is a small single-strand RNA alphavirus endemic generally caused by mosquito borne in the regions of Australia, Papua New Guinea and other islands in the South Pacific. This virus is predominantly known for causing Ross River fever inflicting mostly native Australian mammals and occasionally horses. The disease is also termed as "epidemic polyarthritis" (Harley 2001) This exploratory report tends to acquaint with RRV related concept and presents a concise proposal to get funding towards this cause. It begins with a description of discovery of RRV followed by the problem it is creating on human health and how the virus is affected by climatic change. The final section synthesizes the information to draw conclusion.
A perspective for and against legalised gambling
Gambling fleets you away from all your money conundrum to a new hope of building the whole empire. Well, the word in itself is so alluring that people fails to consider other side of the coin. If one has the luck of winning millions buck than the other team player will definitely loose. So, one has to loose in order to make other win in the gambling. Typically the word Gambling means betting certain amount of money or something of material value on an event with an uncertain outcome with the primary intent of winning additional money and/or material goods. Popular forms of Gambling include poker, casinos, book making, horse racing, two ups, lotteries etc. Not everyone who gambles is a problem. Problem arises when a person getting indulged in gambling loose control on what, how and when to bet. He becomes so addicted to gambling that he can’t stop himself from playing even after loosing everything
Analysis of the famous case study by Pamm Kellett – Developing a Sports Museum- The Case of Tennis Australia and Tennis Heritage Collection
Tennis heritage collections should be located at Melbourne Park, Melbourne due to the following reasons. The offices of Tennis Australia are already located in Melbourne Park. It is just two kilometres from central business district. So strategically it would be easier to monitor visitors’ movements and manage the heritage collections. Secondly Melbourne Park already houses world class facility with 22 outdoor Rebound Ace courts, four show courts and seven indoor courts. The facility already has significant tournament specific heritage elements such as Rod Laver Arena, named after the famous tennis player Rod Laver, who had won eleven grand slam singles including four Wimbledon titles. That itself arouses a lot of sports touristic interests. The people are already touring Rod Lever arena and have the opportunity to view the collections displayed.
Assignment on Climate change and Public health outcomes in Small pacific island states
– The advent of industrialization of the civilized world has brought with it dangers to the ecological balance of the planet earth. Excessive industrialization, burning of fossil fuels, emission from automobiles etc. have over the decades thickened the blanket of green house gases, resulting in global warming. Pacific Islands for long have withstood civilized countries’ onslaught like colonization, phosphate mining, nuclear weapons testing, Second World War and cold war. But the most dangerous threat the islands are facing since the past few decades is the impact of climate change on the lives of the people, health and ecology of the region (Jon Bernett, 2005). Much of the lower and middle class populace in these islands is dependent on natural resources for their livelihood and their lives are closely linked with the climatic conditions of the islands. Any adverse effects of the climatic changes would seriously endanger their livelihood. It is not just about the livelihood, the migration of the population arising out of this situation has taken toll on them mentally too as the refugees find it difficult to adjust to the urbanized societies deprived of their inherited ways of living. The paper discusses the impact of climatic changes globally and on the population of pacific islands, pubic health outcomes, problems created due to their migration within the migrants as well as in the host countries, efforts to mitigate adverse climatic changes and climate change adaptation.
Assignment on Computer virus as a paradigm of infectious diseases
Computer viruses are a human invention. Nevertheless does their evolution follow routes similar to biological diseases. • relatively harmless ancestors gradually or step-wise evolve into virulent 'pathogens' • simultaneously enforced defense mechanisms of the host evolve • successful strategies are reused and combined • this in turn solicits new virus 'variants' and 'strains' Eventually equilibrium will result in which the cost of infection is limited to an acceptable level by the host. Comparing cyberspace "microbes" with their biological counterparts is beneficial to the combat of both.
Assignment on How will the concept of sustainability affect the principles & practices of strategy in future
Technically defining, sustainable development is a kind of development that meets the needs of the present without compromising the needs of future generations. Sustainable development is a buzzword found in much environmental and some economics literature these days. Certainly the idea of sustainable development has become increasingly popular in the contemporary world. The idea deals with two key concepts-first is the economic development and second is the consumptive use of the natural resources around the world.
Assignment on News values applied in India
News is a part and parcel of our daily life, some tend to casually sift through it, some are diligent readers and followers, some are completely uninformed and some are flippant readers. But all put together, news take up a part of our day, everyday, in whatever portion we choose to take. At times, we tend to criticize or praise some news, news-readers, channels or the broadcasting media. That our criticism or praise is justified or no, we definitely rather hardly ever try and scrutinize. We got to know the every piece of news we read, watch or listen to is originated from where, how and by whom? Do the people or the group think and evaluate their thinking before each piece of news is broadcasted or publicized? What piece of information makes it to become news and how?
Assignment on Privacy laws in UK and its impact on journalism
The earliest and simplest definition of privacy came from Judge Cooley. He defined privacy as "the right to be left alone". This was only a negative claim. During the century different definitions moved from a negative claim towards a more positive right, a right to control the information about ourselves is able to communicate the information or to keep it for ourselves. The Younger Committee, an official inquiry into privacy which reported in 1972, decided that the word privacy could not be defined satisfactorily. The Calcutt Committee, an inquiry specifically into press behavior in respect of personal privacy: Report of the Committee on Privacy and Related Matters, said in 1990 that "nowhere have we found a wholly satisfactory statutory definition of privacy".
Assignment on Road construction with special emphasis on ‘Golden Quadrilateral Project’ in India
– Road is the oldest and essential medium of human transportation and travel. Even today road networks constitute major transport medium in any region of the world. A nation’s economy depends upon how efficient is its surface transport network, which require good roads and inter connectivity between roads. Major cities are connected by expressways to cut down the travel time and to ensure uninterrupted travel. The USA by far has the largest and most efficient road network in the world (MapXL, 2009). India has the second largest road network in the world (MapXL, 2009). This paper discusses a brief history of road construction technology and methods. The paper also discusses the current methods used in road construction. The paper then discusses ‘The Golden Quadrilateral Project’ in India that links four major metros of the nation.
Assignment on Road to Commonwealth games in Delhi 2010
The decision to award the Games to Delhi, India, was taken during the Commonwealth Games Federation General Assembly meeting which took place in Jamaica on November 13, 2003. Delhi won 46 votes while Hamilton, Canada vying for hosting the games won 22 votes out of a possible 72 votes. India's theme was "2010 - Great Games for Sure," and it's bid had the full financial backing of the Government. In addition the recent successful staging of the Afro-Asian Games had demonstrated that India was ready for holding a world-class sporting event.
Assignment on Titanic Expedition project 1985
The Royal Mail Ship (RMS) Titanic was designed to be one of the greatest achievements of an era of prosperity, confidence and propriety known as the Gilded Age. The transatlantic steamship business was intensely competitive as advances were made in ship design, size and speed. The ‘unsinkable’ Titanic hit an iceberg on the unfortunate night of April 15, 1912 and sank in the ocean. The wreck of Titanic was first discovered by Dr. Robert Ballard in 1985. This expedition signalled the beginning of a new era in undersea exploration and a turning point in public attention to the wonders of the deep sea. Although lost in the media attention, the engineering advances made on this expedition led to the development of a new generation of exploration vehicles, sophisticated imaging capabilities, and opened new fields of study.
Communities Find Incentives in Protecting Local Environments: Critical Analysis
The article taken for this analysis deals with preservation of natural resources along with achieving economic growth. It suggests ways by which local communities can earn their livelihood without harming the natural wealth. It concentrates on the idea that flora and fauna should not be exploited for immediate economic gains but should rather become a steady source for growth.
Comparative essay on Benefits of Working at the Office and Working from home
The option of working from home or commonly known as home-based business is the latest trend shaping up the growth industry of the future. Government and industry reports evidently show that an increasing number of male and female professionals are now opting to work from their homes rather than operating from a typical office setup. Last year, the US Bureau of Labor Statistics came up with a significant data revealing that 4.12 million entrepreneurs are now working from their homes, most of which are in services industry (Pleshette, 2008). The reason behind this latest paradigm shift in workplace comes with a lot of advantages.
Consumer Behavior, Approach & Consumption as applied to Brazil Carnival
This essay discusses the consumer behavior during the time of carnival in Brazil. It profiles two persons, who possess completely different personalities. One is an extrovert believing in physical activities and sensual pleasure. He respects tradition and at the same time ever ready to experience what life has to offer. The other is an introvert, who dwells mostly in his mind. He respects tradition and has very strong conservative nature. He has very altruistic views about life and people. The paper discusses different consumer behavior theories and personality theories based on the two characters. Thus, single event like Brazilian carnival is viewed from totally opposing perspectives by two individuals.
Critical analysis of the economic effects of trade liberalization on the Australian motor vehicle industry
This assessment complements the recently released IRS Research Paper Industry Policy in Australia. It relates to a key event i.e. Trade Liberalization, which occurred between the late 1960s and 1996 when the present Government came to office. This assessment is an appraisal to assess the economic effects of Trade Liberalization in the Australian Motor Vehicle Industry. During this assessment, we will review the Industry policy in Australia, its economic transformation and the economic effects of Trade Liberalization on Australian Motor Vehicle Industry. There is clear evidence that this liberalization has increased the volume of trade, imports, exports, and productivity, but reduced the locally produced cars for internal consumption.
Critical evaluation on the views of Socrates
Can a man commit an unethical act if he deeply understood as to why the act was unethical? Socrates, a philosopher lived in 5th century B.C in ancient Greece, said no; if the man truly understood the consequences of a certain act as painful to other human beings (The Radical Academy, 2003). He preached that if a man truly knew in his heart and mind that a certain act is unethical, he would not do it. He said that the man who is knowledgeable enough cannot commit immoral acts. He also said the man who truly knows the effects of his immoral acts does not commit them. Morality is a personal issue. There is no absolute right or wrong. A moral act to one person can be immoral to the other and vice versa. However, ethics is a kind of collective morality or the code of conduct and living life in a good way. So what Socrates preaches is that there can be no immoral or unethical act or practice under the umbrella of true knowledge (Philosophy.lander, 2001). Do knowledge and moral ethics go hand in hand?
Description & Definition assignment on a portable hand food mixer
The purpose of this document is making the reader aware of an item, which is commonly, used in every urban household in recent days i.e. a portable food mixer. Requirement of such items today are important as we are living in a contemporary, competitive and very fast society where time is money. People need arrangements or techniques which can ease up their daily course of actions and help them value add in other activities.
Detailed study about Silica and its adverse effects on Human Health
The human race has grown many folds in the past century. Science and technology have made great progress and result of this is the unprecedented industrial growth. Industrial revolution has mainly revolved around the smart and the hard working work force. Great care and efforts are being taken by various organizations to safeguard the interests and the rights of the workers. But still in various industries, the employers have completely neglected workers’ rights and interests. The profits focused employers at times neglect the well being of the workers and this attitude of some of the employers is putting the workforce with undue health risks. For example, a chemical industry might not enforce all the safety measures required to contain leakage of spurious gases that might adversely affect the health of the workers. The tragedy of Union Carbide in Bhopal, India in 1984 left thousands of workers as well as the civilians of the town dead and thousands more have been suffering with myriad health problems as a result of inhaling poisonous gas (Baldauf, 2004). This report is aimed at bringing one such issue to the notice of the OHSA, Occupational Health and Safety Agency. The main purpose of this report is to bring to safeguard the interests of the workers and improve the standards of the work place at Wallace Manufacturing Corporation. The owner of Wallace Manufacturing Corporation is away from the work place all through the year and he has appointed his nephew Mr. Roy as the in-charge. However, Mr. Roy does know all the information on health risks and the safety measures adopted in industries using sand. At Wallace Manufacturing Corporation workers are involved in industrial activities like grinding of sand and one of the by products is Silica dust. Silica dust is categorized as designated substance and inhalation of which could cause serious health hazards to the workforce. Air at the workplace is always filled with Silica dust. Employer has not provided with Personal Protective Equipment [PPE] and there is no adequate ventilation for allowing fresh air to come in and to flush out silica dust. Employees are facing severe health issues like cough, stuffy noses, head aches, body aches, etc. But no initiative is taken by the corporation to find out as to why this is happening. Even after being informed that the dust is silica and it is hazardous to health the employer has completely neglected the issue. This report is a detailed study about Silica, its adverse effects on human health, the safety laws that are being violated and the members of the corporation responsible for this. The report finally makes certain recommendations to the concerned authorities of the organization as well as that of the OHSA.
Discussion of President Obama’s Healthcare plan
The United States of America currently lacks universal health care system. President Obama’s healthcare reforms are aimed to address this issue indirectly. Instead of having the government to have a universal health care system, President Obama’s healthcare reforms are aimed at more people being covered by insurance so that the absence of universal health care does not affect the poor. The rationale behind President Obama’s, which he had promised to implement even during the run up to elections is that if all the people of America are covered under health insurance, then not only medical costs to individuals would come down, but also tax payers burden would be lessened since the federal government does not have to spend on those that are not insured. Although, it looks attractive bargain not all the individuals and families can afford to pay for the insurance. Obama has asked the middle and large size employers to include insurance coverage as a part of pay package and that the companies would get tax subsidies if they did so. Another proposal in much talked Obama’s health care bill is that for those that are not regularly employed or covered by insurance as part of pay package, discounts would be offered on premiums if children are also included by the health insurance. This paper discusses three sociological issues that are affected by the implementation of this bill. The first issue would be lack of universal health care system, second sociological issue would be unemployment and third issue would be that of increasing poverty in the world’s richest country.
Dissertation proposal researching the Environment, Health and safety (EHS) practices adopted in Dublin’s hotels and consumers’ response to EHS practices adopted in hotels
Environment, Health and Safety (EHS) issues in the hospitality industry and technological measures to achieve them are becoming serious topics for management studies. Ireland is one of the few countries in Europe that started initiatives towards environment, heath and safety issues in industries and public services. Ireland was the first country in European Union to ban smoking in public places (Muiris Houston, 2003). Some of the main issues that are related to environment, health and safety are energy conservation, waste management, the use of eco friendly materials such as jute and cotton as a replacement for synthetic materials such as plastic, the use of natural resources such as solar energy and calories conscious menu in restaurants. Ireland has seen unprecedented growth in hospitality and leisure industry in the past few decades (British Medical Journal, 2003). People with increasing and disposable incomes are flocking to restaurants, health clubs, and gyms more frequently than before. People are also becoming health conscious and expect the same sentiment and treatment from the hotel management to their health concerns. These days hotels are increasingly scrutinized by the customers about health, safety and environmental systems put in place in the hotels (British Medical Journal, 2003). EHS initiatives are not just to lure health and eco conscious customers to hotels but also about ensuring safety for their own workers. A good EHS practice will encompass hotel staff, workers, customers and all those affected by the hospitality industry including suppliers. This research aims at understanding the EHS practices adopted in Dublin’s hotels and consumers’ response to EHS practices adopted in hotels. The research is cross sectional. The research is two fold. The first one employs a survey of major hotels in Dublin and the degree of EHS implementation in those hotels. The second part of the research aims at understanding consumers’ response to EHS practices in those hotels. The cross sectional research is conducted to prove that the hotels that adopt efficient and technologically advanced EHS practices attract more customers.
Environment friendly hotels – The need of the new millennium
Modern civilized world has in the recent past inflicted substantial damages to the ecology. If the damage is not contained now it is going to result in serious adverse climatic effects. Global warming is already taking its toll on hitherto balanced climate across the planet. Mother earth has resources, which, if not utilized conservatively could be extinct soon. So these days every industrial sector is adapting methods and practices to reuse or recycle energy sources like water and derivatives like plastic and aluminum. Efforts are also towards disposal of waste in such way that it does not adversely affect ecology. Hospitality industry substantially uses energy resources and products like plastic that could be recycled. The article takes a look at the current scenario of ecological threats and their impact on our future generations, it dwells into the threats that the hospitality industry poses to the ecology and the need of the industry to go green and the responsibility of customers to support the green cause. The article also discusses common practices implemented in making hospitality industry green. It aims to create awareness in the hospitality industry about going green and among customers the need to support the cause. It also aims to create awareness in hospitality industry among developing countries.
Essay analysing the security measures used in international hospitality business to ensure safety of the guest, staff and property
Hospitality industry is one of the most significant contributors towards socio-economic growth of any nation. Hospitality sector takes into account a lot of related and inter-linked services that nurtures the emotions and egos of people, reflects the culture and uniqueness of a society and country, at the same time, enriches relationships between not only two nations but amongst millions of people. Hotel industry forms a significant core of it. Hotels are places to dwell for a temporary period, in an unknown location for any individual. In exchange of money, people get stay with facilities and services which make life secured and comfortable at an unknown place. Tourists from cross boarder come with a lot of trust and a sense of security to a new country and trusts a hotel for their reputation, facility, infrastructure and brand equity more. Even if it s a small hotel, the local equity plays a significant role to build a level of trust amongst a visitor. With an attack at Taj Hotel and Trident Oberoi Hotel at Mumbai the Western part and commercial capital of India has shaken the confidence and claims of many hoteliers as well as the government at the same time the visitors, that they offer outstanding security facility to their guests (Tom, 2008).
Essay discussing tattooing and the use of heavy bikes among men used as male ego enhancer and how men take up to tattooing to express their primal instincts in the modern world
Men and women are essentially different in their behavior, responses to certain sociological conditions, emotional responses, intellectual responses etc. Many scientific, psychological and behavioral theories have suggested that the way men and women perceive things are quite different. Even recent scientific researches using brain mapping suggest the mindscapes of men and women different greatly. Even as a common observer one can see that men are logical work with their intellect and reasoning and women are emotional. This is not to say that men and women have exclusive behavioral patterns. Men can be emotional too and lose reasoning at times and women can be more logical and have presence of mind in crisis. Men are traditionally known to be the ‘go-getters’ and women the passive recipient. Men might opt for adventurous sports, women might prefer activities that need keenness, patience and accuracy. If we take the average certain features among men and women can be distinct to each of the category. But some of the faculties of men and women can be more enhanced in one as compared to the other. Natalie Angier, who has authored the essay ‘Intolerance of Boyish Behavior’ opines that the seed of this difference are very much visible among school children. Boys tend to be erratic and not doing the home work as regularly as girls (Natalie Angier,1). The author also opines that the current times have little scope for boys to be boys or men to be men. This essay discusses tattooing and the use of heavy bikes among men used as male ego enhancer and how men take up to tattooing to express their primal instincts in the modern world. Men express their inhibited machismo as a result of modernism in the form of getting their bodies tattooed.
Essay on “Outline your understanding of key issues in quality research.”
Educational researches help in improvising knowledge impartment to students and understand their behavior and aptitude levels. Researches are conducted for various reasons such as learning abilities as related to ethnical backgrounds, parental influence, societal influence on learning and student behavior in school. The most important part of the research is research question itself. If the researches knows the purpose of the research with clarity, the chances are that the research question more closely defines the research purpose. The research question also paves way to frame survey and interview questions. There are many issues that arise during an education research such as ethical, moral issues. Although, most of the research methods conducted in education are qualitative, of late scholars are appreciating the contribution of quantified data in educational researches. This paper discusses research methodologies, theories, paradigm, ethical issues of educational research.
Essay on Abstract Expressionism
This essay discusses about the origin of Abstract Expressionism. It deals with how it emerged in America and how the people of America dealt with it. There is a brief description about various types of this painting style. It also covers famous painters of this genre and their philosophy
Essay on Advantages and Disadvantages of using Short-cuts
In current organizational setup, organizations have moved towards a more professional setup where there are norms and guidelines for running the business. This is crucial for any organization to be a successful setup. A professional structure has multiple important attributes such as a business model, function based departments, process guidelines, human resources etc. Each of them undertake their daily business by following the laid down norms and follow a code of conduct. As we will discuss further, these are important for any business to survive and grow. We will discuss the impact of shortcuts in an organization, which implies measures that bypass the established norms and procedures so that the task at hand is achieved. We will look at it from various perspectives.
Essay on Advantages and Disadvantages of using Short-cuts
Decision making in an organization about fellow employees by judging their performance, personality, value factor to the organization hinges mostly on personal perception of the decision maker about an employee or group of employees. The decision could be about appraisal of an employee or employee group, continuation of employment or process, moving an employee to some other department or decision could be about hiring a prospective employee during interview. Although, rule of the book says that decision makers follow a rational and facts based scientific approach while making their decisions, many managers use shortcuts like gut feeling arising out of distilled experience or size up a person based on the their personality and individual perception (Robbins & Judge, 2008). Irrespective of the method used, it becomes important from the organizational view point that the decision maker is unbiased and does not bring forth his or her personal preferences to influence the decision. The rational approach or the scientific facts based approach and shortcuts based on decision makers experience and intuitive abilities have their respective merits and demerits. The essay discusses the advantages and disadvantages of using shortcuts in decision making process and judging others in organizations vis-à-vis rational decision making based on scientific methods and facts.
Essay on Air Pollution of Delhi – Effects and Recommendations
Today the global climate is undergoing a drastic change resulting in environmental disasters like cyclones, tsunamis, premature climate changes, melting of glaciers in the polar caps etc. Scientists all over the globe believe that the main reason for all this is the excessive heating of the planet which is termed as global warming. Global warming other than world war or an asteroid is considered as a major threat to the planet. Scientists consider that the extinction of species like golden toad, harlequin frog of Costa Rica is mainly due to global warming (Global Warming, 2009). All this and many more are a resultant of air pollution. Emissions of green house gases like the carbon dioxide, nitrous oxide methane etc into the atmosphere is the major cause behind global warming. The burning of fuels in industries and the automobiles are the main contributors to the production of such harmful gases into the atmosphere. Delhi is regarded as one of the most polluted cities in the world (Cropper et al., 1997). An air pollution measurement parameter Total Suspended Particulate or TSP is found to be five times greater than average annual standard set by the World Health Organization or WHO (Cropper et al., 1997). The air pollution problem is Delhi is threatening to get out of hand if some drastic preventive and corrective measures are not undertaken (Ministry of Environment & Forests, 1997). This paper tries to analyze the core reasons for unabated increase in air pollution in Delhi. The paper also tries to understand the civic fabric of Delhi that is contribution to the air pollution. The paper analyzes the environmental influences caused by the air pollution. The paper finally makes recommendations on the immediate measures that need to be taken to arrest the rise in pollution levels and bring down the existing pollution levels.
Essay on How have neo-liberal ideas affected the direction of global development
Neo liberalism as a concept is a revival of the classical liberalism phenomenon and came into prominence in 1970`s with the collapse of Bretton Woods System. It has had a huge impact on the lives of people across the globe. These ideas has led the change in ways how government, corporations would operate within and outside the national boundaries. To understand the impact of neo-liberal ideas on global economic and development policies, we will have to understand the journey from its root. Neo liberal ideas seek more pragmatic improvement over the traditional classical liberal ideas in the political and economic sphere of the mankind. We would look at emergence of classical school of thought, its marginalisation in early 20th century and its revival as neo liberal school of thought in the 1970`s and recent events of subprime crisis which has triggered debates about its viability again.
Essay on impact of Reference Groups on Individual’s Purchase Decision
Consumers’ buying behaviors, preferences and decisions depend upon various factors. Some of them are age group, demography, sex, socio economical status etc. Another major influence on consumers’ buying decision is that of references or reference groups (Solomon, 2009). According to Merton and Rossi 1949, people act with a frame of reference produced by the groups they belong (Bearden & Etzel, 2001). Reference group concepts have been used by advertising agencies in their efforts to market products and services. According to Kotler 1980, use of celebrities endorsing products, portrayal of products being consumed at socially pleasant situations, use of group members as spokespersons for the brands are all indications to substantial use of reference groups as a marketing tool by companies (Bearden & Etzel, 2001). Many brands use celebrities as their brand ambassadors. The choice of a movie celebrity is strategically done depending on the common role or personality that the actor normally essays in the movies. This could create symbolic association for brands which could be appropriated by consumers and lead to self-brand connections ( Solomon, 2009). Self-brand connections are nothing but consumers using products and brands to create and represent self-images to others as well as themselves. (Jennifer Escalas & James Bettman 2003). Apart from self-brand connections, consumers are influenced by information and norms endorsed by group members of reference groups. The article discusses the influence of reference groups on consumers’ buying decisions, the theory of reference group and its two dimensions of influences.
Essay on Risk management
This report consists of three parts besides Introduction and Conclusion. First part explains the risk management process with consultation regarding the problem. This has to be logically followed by a contextualization of the risk. Second part follows with measures how organisation can identify and characterize the risk involve in the company. It explains how should risk be identified and categorized in order to ensure its speedy and effective management. Finally, the last part is based on certain recommendations which directs organisation to evolve risk management as a healthy process that will help amplifying the growing business competition along with the subsequent rise in the risk involved.
Essay on Should porn be filtered in libraries
The primary purpose of public libraries is to act as an agency for education, civic centre for inspiration and uplift for people and political enlightenment (Patrick Williams, 1988). With the advent of personal computers and broad band internet connections, the traditional hard copy libraries have made way for cyber libraries. The access to information is unlimited in the cyber world. It is limited only to the curiosity of the user. Pornographic material is freely available on the net making it a temptation to watch even to the serious seeker of information. Having said this, pornographic material is viewed mostly for pleasure and not for information. Libraries are viewed as centres to seek knowledge and information to uplift the self, the nation and the mankind. Viewing of porn in public libraries serves none of the purposes of library. A Royal Oak man was arrested for viewing child pornography on a public computer (The Daily Tribune, 2008). So the question arises. Should pornographic material be filtered out for access to the users?
Essay on the Role of grape variety and region in Wine production
Wine production and consumption is as old as the human civilization itself. A good tasting wine is a combination of best of viticulture and the best of oenology. Barossa Valley, South Australia has some of the oldest wineries in the world. Barossa Valley was the only destination in Australia in New York Times list of ’53 placed to go in 2008’ (Barossa.com, 2009). Tastes of wines differ depending upon the grape variety used and mature date. Taste also varies greatly among wines matured in different climatic conditions. Some of the grape varieties can be grown in varying climatic conditions while some other grape varieties are extremely sensitive to changes in climatic conditions. A slight difference in climate, the grape cultivation may not produce the desired yields. Pinot Noir and Chardonnay are two grape types that are quite opposite in the way they can be grown and their characteristics. This essay discusses the reasons as to why Pinot Noir is not grown in Barossa Valley and the reasons as to why Chardonnay is the most widely grown grape variety.
Essay on the topic – “Testing propositions involving information asymmetries is inherently difficult”. Discuss in the light of the available evidence for the existence of adverse selection in insurance markets?
When we talk of asymmetrical information in the insurance industry particularly health then by that we mean the information is not properly distributed and shared between the insurer and the insured. An example – a person “A” is suffering from brain tumour and person “B” who is the insurer does not have any idea about A’s illness. If “A” goes for insurance policies then it is presumed he is safe and secured as he will enjoy all the benefits derived from insurance policy purchased and also the risk will be covered. But, on the other hand, “B” who is the insurer will be at loss. According to the economist, adverse selection, asymmetrical information, moral hazards are some of the characteristics of health service delivery or commonly seen in the insurance contracts. So, in this example, the buyer of insurance has the knowledge of risk to his health but the seller of the insurance has no clue about it. This will result in market failure. Because the insurer will sell the insurance policies at the average cost charged to others. And since he does not know about the risk of health of each individual he will be at loss to those who have high risk to others health. This equilibrium can be achieved in the insurance market for that the insurer should know the potential risk of the buyer and charge the fee as per the risk involved. Information is now said to be in symmetry where the seller charges the buyer, his expected cost of risk. The insurer needs to get in depth of the personal life of the buyer to analyse the risk involved.
Essay on What are the strengths & Weaknesses of the post-modernist challenge to mainstream International relations theory
This paper addresses the key issues of one of the significant theories in International Relations (IR), the postmodernist IR theory, along with the challenges and competitions it proposes to mainstream IR theory. Besides briefing about the important theories of IR, the paper also deeply probes into the strengths and weaknesses of the postmodernist IR theory, and how powerfully or effectively it challenges the mainstream IR theory. It takes a serious account into verifying the validation of the theory with regard to its challenges faced by the mainstream IR theory
Essay on What can prevent science from promoting sustainable development
A development that meets the needs of the present without compromising the ability of future generations could be defined as ‘sustainable development’. World is a system, where space and time connects i.e. air pollution from North America affects air quality in Asia, pesticides sprayed in Argentina could harm fish stocks off the coast of Australia, and the decisions our grandparents made about how to farm the land continue to affect agricultural practices today.
Information systems implementation – An organizational perspective
Unprecedented developments in the field of information systems have brought about unprecedented changes the way organizations function since the late 20th century. Traditional management practices have given way to management practices that center around information systems or IS. IS has found a place even in the unlikely place such as hospitality and entertainment industry. There is a huge amount of dependency created on IS in almost all the industrial practices. Initially, IS was found to be useful in banking and insurance industries. But now literally almost all the medium and large scale companies use IS at least to some extent. Organizational changes are complex processes and entails alteration of values beliefs and rituals (Schein, 1987). Information system includes computers, hardware, software, people, and databases both in manual and automated processes. A good implementation and practice of information systems goes a long way in enhancing organizational efficiency and productivity. Needless to say that implementation of IS in an organization can cut down manpower costs and saves considerable amount of time. For example, in an organization with several departments like inventory, purchase, production etc. the implementation and practice of IS will cut down inefficiency due to manual data linkages between these departments. On the other hand the practice of IS improves efficiency by effectively connecting all the related information to a central database. The implementation and use of information system is not just one off event. The management of an organization should constantly be looking at ways to achieve increased productivity. So research of the effectiveness of the existing IS and steps to upgrade the current infrastructure and practices become utmost important if an organization has to derive value out of its IS investment. The paper discusses structure, strategy and systems perspective in view of IS implementation of organizations. The paper then discusses critical systems theory and how it relates to structure, system and strategy perspectives. It analyses as to how organizations apply these perspectives to better implement and manage information systems.
Literature Review of the article “Measuring Organic and Mechanistic Cultures” by Ronda F. Reigle
The term ‘organizational culture’ is a very crucial one for an organization as it refers to the personality of the organization. The culture of an organization comprises of various values, beliefs, norms, the assumptions as well as the diversified behavioral patterns of its employees. In other words, organizational culture can be defined as the specific collection of norms and values shared by the people associated with the organization. With the ongoing advancement in the globalization process of businesses, there can be found several types of organizational structures. This paper addresses two relevant structures namely organic and mechanistic structures developed in different organizations. In order to understand these organizational structures more accurately, it is important to briefly go through the origin of organic and mechanistic structures. Past two decades have witnessed the increasingly competitive scenario of the global marketplace, which also brought to light the changing purview of organic and mechanistic systems in terms of structural as well as operational differences. This paper attempts to look into the relevance of organic and mechanistic cultures in an organization. It argues that organic cultures can prove significant for an organization in terms of gaining competitive advantage as well as its overall advancement.
Memo on How to install New Data management and MIS software
HireCraft is Software or a CRM tool, which facilitates, Data Storage, Data Management, Client Relationship Management, Internal Control, and Management Information Systems. This software is useful for any organization across industry but would be more beneficial and effective for Service Sector. This facility would be helpful for Human Resource and Recruitment processes and the management has decided to install HireCraft at every desktop of Alexander Mann Solutions, UK.
Motif assignment on a famous play Death of a Salesman
This paper addresses the word “jungle/woods” as a principal motif of Arthur Miller’s dramatic work piece Death of a Salesman. The motif goes unmentioned but it is a significant motif that occurs more than four times across the play.
Paper on How Amazon Deforestation is affecting small indigenous tribes living in the region
One of the most profound problems world is confronting today is the depleting ozone layer and the perpetually increasing global warming, which persistently continues to pose a potent threat to the life on this earth. Nature is designed in a fashion which automatically recycles the harmful gasses and balances the production of oxygen through photosynthesis, still the emission of harmful gases continues for several reasons and all of us at some level are taking the brunt of it all in our own little territories.
Persuasive essay on the topic of Should restrictions be placed on the use of mobile phones in public areas like restaurants and theatres
I am trying to make my point here that we must put some guidelines for using of mobile phones in a public place but we at any circumstances, cannot restrict its usage. People must be made aware why the traffic guidelines, the government and the authorities, are insisting that we should not use mobile phones in the public vicinity. Not that they want to break connectivity of people and make this country back to stone age but the idea is to use a facility which should not hinder others. We should not only be using negative connotations to terrify people that in case a mobile phone is used in a public place, “it would kill people” etc., instead, we could use campaigns to educate people how to make use of this facility nicely without disturbing others. I think all the readers would agree with me on this that reading scary ads once or twice, does not give a brand recall in our mind. Instead if we tell people or give them instructions subtly, we could be more successful.
Philosophical essay on the Trade off between Healthcare and Other goods
Since the beginning of the twentieth century until last one decade the global society overall was concentrating on the economic and societal growth of humankind. The objective was that people grow monetarily and they attain more education. It was logically anticipated that education would only bring about larger changes in the society and would initiate health revolution all around. People would become conscious or aware, and healthcare would be considered a larger area to concentrate. Unfortunately, there was one fallacy in the calculation, which is financial support to a cause like healthcare. People were aware but the awareness was more like a contingency and not habit. For the last one decade situation has changed overall and today it is preferred than anything else.
Report designing an educational strategy to create awareness about air pollution keeping in mind the public of Delhi
Delhi is known to be the fourth most polluted city in the world (Gadhok, 2009). Air pollution causes about 0.5 million deaths in India every year (Bio-medicine, 2009). There are many causes for the increased air pollution in Delhi such as population density, increases vehicular concentration and high emission levels, unplanned industrialization etc. (Gadhok, 2009). Of all the vehicles diesel vehicles are known to emit more poisonous gases than petrol or CNG vehicles (Chand, 2007). Of all the causes identified the main cause seems to be lack of sufficient civic awareness about the hazards of air pollution. Although, Indian governmental authorities have implemented a few measures, the efficacy of these measures are largely undermined by the poor awareness levels among common citizens (Poole at al, 2003). This report is aimed at designing an educational strategy to educate the communities in Delhi about the hazardous effects of air pollution and implement the actions proposed to reduce air pollution in Delhi. Below is an educational strategy designed to create awareness about air pollution keeping in mind the public of Delhi.
Report on EKKA, the Royal Queensland Show, Australia
The, Ekka, or the Royal Queensland Show is the annual show of Queensland, Australia (Ekka, 2009). The show originally conceived to exhibit agricultural produces, animals and showcase technological advancements has still retained the tradition of animal exhibits (Ekka, 2009). Although, most of the Ekka events are now centered on food and entertainment like fly wheel, Ekka still retains its heritage of showcasing cattle and agricultural produce. What was started as farmers’ carnival, Ekka now attracts both urban and rural population. Showbags that contain confectionary and other articles have something for everyone to be surprised are one of the main attractions of Ekka. Ekka is also an event where automobile manufacturers, Australian products manufacturers, agricultural producers, nurseries showcase their products. Consumers have a variety of entertainments, food and numerous exhibition stalls to purchase products from. From the management perspective Ekka is a huge marketing exhibition. Ekka is an event where companies and brands can reach to a large number of consumers to create awareness about their products and services. It is an event business houses cannot afford not to showcase their products and services. It is an event when whole of Brisbane rather entire Queensland comes together to shop, celebrate, rejoice and have entertainment. Effective participation and effective exhibits at the venue would go a long way in creating awareness, publicity about the product and services of companies. The writer of this report took the opportunity to participate in the show as a volunteer to learn the management concepts implemented in the show. The purpose of participation was to have a firsthand experience of how marketing strategies are implemented in a real life scenario. The writer joined the marketing team of Ekka as a volunteer. The job was to reach out to corporate houses, food chain companies, fast food enterprises to encourage participation. The job also involved in attending to participation inquiries, convey to them about the existing rates to have stalls and the possible quantum of business generated from the exhibition. The job was also to act as facilitator to the participating companies like filling up forms, help them choose a stall, making them understand the rules and conduct during the show. The writer with the theoretical knowledge on marketing and services and practical experience gained out of participating in Ekka show has developed evaluation criteria of marketing efforts of Ekka. The show’s actual success has been measured with the help of the criteria. The success and shortfall of Ekka against each criterion are discussed in this report. The report finally makes recommendations as to what could be improved in the marketing efforts and management of Ekka show.
Report on Heavy school bags
As thousands of children begin or return to school this month, many face the prospect of lugging text books, copybooks, gym gear, art equipment and other materials to and from school every day. So it is perhaps not surprising that the issue of schoolbags and their contents is a cause of some concern for parents and the children who have to carry them.
Report on Influence of Computer games on Children
Children are increasingly playing computer games these days. Video games and computer games have assumed prominent role in the culture of children especially in the developed countries (Steve Dorman, 1997). Some of the reasons ascribed to increasing indulgence in children in computer games are urbanization, less social and physical interaction among children after school as a result of urbanization, lesser space available to play physical games etc. Playing computer games have positive as well as negative influences on children. The parents and teaching staff therefore need to understand the point where they need to draw the line. Computer games played for shorter durations are proved to have positive benefits on children’s mental capabilities (BBC, 2005). They tend to increase mental reflexes of growing children. The paper discusses some of the benefits and negative influences of playing computer games on children. The paper establishes the role of parents and teachers in regulating the use of computer games. The paper also tries to identify a cut off point beyond which playing computer games could be harmful to children.
Research essay on “Is Australia a really lucky country”
Donald Home (1964) termed Australia ‘ a lucky country run by second rate people, who share its luck’ (Culture.gov.au., 2009). The comment was made in the 60s. The second part, of course, reflected strong colonial influence of and dependency to those European countries that ruled Australia. The second part is not applicable now as the nation has grown since with its own independent governmental policies on social issues, human rights, economy, ecology etc. Australia is called lucky country because of its rich natural resources like forests, minerals, oil, aquatic resource, and its distance from the rest of the world, absence of wars etc. Australia does not share land borders with any other country. So no border disputes with neighbors. In fact the continent is so far from the rest of the world, it is unaffected by the turbulence in the Middle East, Afghanistan, Eastern European countries etc. Australia is relatively free from the menace of terrorism as compared to the USA, UK, and Canada etc. Most importantly, Australia is a developed nation. Australia’s GDP or Gross Domestic Product measured on purchasing power parity basis stood at $ 760 billion in 2007 and accounted for 1.1% of gross world product (Trading Economics, 2009). Its GDP per capita is one of the highest in the world. So with all the natural resources, peace, prosperity, Australia indeed measures to the nick name of ‘lucky country’. But will that last? With diminishing rain fall over the years resulting in shortage of drinking water, with eco threats having arisen out of global warming such as rising sea levels, can the nation still be called lucky? The paper discusses the reasons behind Australia being called lucky country. The paper also discusses the current scenario and the future scenario to ascertain as to whether the country can still be called lucky country. The paper also analyses ecological, economical, social and political factors that might just ‘take away’ the luck factor of the nation.
Research Proposal on earthquake and how to protect buildings from physical damage using the example of Bouygues Company
Earthquakes have now become a worldwide problem wherein the countries are trying to seek opinions to curb this problem by taking required action. The earthquakes are not just restricted to one part of the globe but all are equally at risk. After the two greatest earthquakes in US history and in Japan, has opened the eyes of many and has called for taking serious actions to bring this issue to a standstill. With the advancement in science and technology, we are now in a position to answer some of the most difficult questions as when the earthquake will occur, where it will occur and at what magnitude. Due to this advancement various science and engineering tools can be used to reduce the effects of earthquake. It is well said “earthquakes do not kill people, buildings do”. The objective of our study is development of earthquake suspension to protect homes, buildings and bridges from any kind of damage during the event of earthquake. An earthquake can hamper the foundation of any building in the form of crack that develop on the walls or spilt at the time of shaking. This may result in huge economic loss and damage to human life and can also take toll on one’s life. The two greatest earthquakes in USA, in Japan and regions near the sea have taught hard lessons to people all around the globe that no region is safe and all are prone to earthquake. Special actions should be taken to protect oneself from any kind of damage. Architects and engineers should take special action to protect world from hazards of earthquake. Those buildings are worst hit that have poor building standards and deficient in earthquake resistant design. The motive of this paper is to protect building from structural damage and protect life by ensuring that the building does not crumple and minimize loss of life. The company in study is construction based known as Bouygues Company. The company stands at the 2nd position in UK in terms of construction. The overall protection from earthquake can be maintained if the building, bridges etc are well protected, designed as per earthquake suspension needs and the company in study bears that character. So, the construction companies should set the standards of the buildings high so that they don’t damage with a shake of an earthquake. It lays down special attention for the architects to lay good foundation that prevents building from shaking. The product here is earthquake resistant which is supposed to be installed in all the buildings, bridges to prevent any damage caused due to the harm from the earthquake. In this paper, the research constructed highlights the following points: a. damages, destruction caused by the earthquake b. how can this be prevented c. Making of earthquake suspension – proof building d. How good are earthquake suspension to prevent the above These are some of the questions will be addressed in this paper. The paper highlights the need of the earthquake suspension and how have they attained success.
Review of the Valor & Horror Television series
The Valor and the Horror, a three-part television series was first broadcast on CBC in January and then again in March 1992. The series contains detailed documentary on the role of Canadian combatants during the World War II. The series was written and narrated by Brian and Terrence McKenna. The series raised serious doubts about the leadership and conduct of Canadian airmen and divisions in Normandy during the World War II. The series has been under fire since its initial airing. The series fell on to controversies due to several accounts. Cliff Chadderton, the CEO of The War Amputations of Canada puts it straight.
Sales forecasting methods, establishing budgets and targets – An overview of the relevancy of the theories/methods in the present scenario and their impact on the business
In any organization it is the sales/marketing force which directly comes in to contact with the customers/dealers and convey the description about the services/products which they are providing. For the sales force to work effectively and efficiently its necessary to set some targets which they have to achieve in the specific time. These targets are set considering the old sales data, present demand in certain segment, competitor’s market share and various other factors. For this there is need of effective sales forecasting for certain period of time to maintain balance between demand & supply. So it’s very necessary to evaluate all of the relevant data and information for future need. The present article focuses on the general background of the forecasting, sales target and budgeting and their importance in the successful marketing for any organization. The article contains the research based articles from different business journals and the views of the researchers for the further improvement if necessary in different segment of the industries. The article also depicts the relevancy of the traditional techniques/methods used and their appropriateness in present scenario and in the uncertainty of the changing markets.
Short article on 'Causes & Effects of bullying in school'
The word Bullying means a desire to hurt someone. Bullying can be done with words and actions. Bullying can be done by one person or more. Bullying is mainly done in the schools and colleges. It is harmful to the health, well-being and the academic progress of the victims. This essay will discuss the causes that give rise to such behavior in schools and the effect it can have on physical and emotional health of children.
Short article on Ideal characteristics of a teacher
This essay discusses the ideal characteristics of a teacher. These include teaching as the consistent and effective transfer of appropriate behaviours which lead to the achievement of predetermined and specified results. Hence in order to substantiate the purpose of teaching that is the transfer of knowledge to the students properly so that after receiving teachings they can acquire expected knowledge and pre-determined results. Hence an ideal teacher is he who teaches the students how to lead their lives cleanly and controlled towards acquiring knowledge. Apart from discussing the characteristics of an ideal teacher, an attempt has been made to analyse what can be done to become an ideal teacher. The key issue has emerged from the discussion that an ideal teacher should know the correct way of teaching where the students are inspired to learn and devote themselves to study.
Short article on Types & level of user generated content (UGC)
There are several ways on the basis of which the types of UGC can be categorized. One of the simplest way is to categorize them as online and offline. People often think that User Generated Content is just an online phenomenon, however it is not true. UGC has been in existence since very long even when internet was not discovered. The interaction of professional media producers and their readers, listeners and viewers has a longstanding tradition
Short article on 'What a good research paper consists of'
Before understanding the important components of a research paper, it is important to understand what research paper is. ‘A good research paper is basically a sustained inquiry about a particular subject’ (“The fundamentals of writing a good research paper”). Thus research is a very important factor in a good research paper. It is crucial that the opinions made in the paper should be valid and backed by the relevant data.
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